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CASE STUDY · RETAIL

Spesh India’s Subscription
Store Grew 160%

A Shopify subscription store with local SEO and social campaigns for a natural products brand.

  • ClientSpesh India
  • IndustryRetail
  • ServiceeCommerce Development
  • Timeline6 weeks
Organic Traffic160%In 6 months
Repeat Customers70%Subscriptions
Food
THE CHALLENGE

Great Products,
Low Visibility

Spesh India sold mostly offline and through marketplaces with thin margins. Repeat customers had no easy way to re-order.

  • Dependent on marketplaces
  • No subscription option
  • Weak brand presence online
  • Low repeat purchase rate
Fashion
OUR SOLUTION

A Direct-to-Customer
Subscription Store

We launched a Shopify store with subscriptions, bundles and WhatsApp re-order reminders, supported by local SEO and Instagram campaigns.

  • Shopify 2.0 theme with bundles
  • Subscriptions & re-order reminders
  • Local SEO + Google Business Profile
  • Instagram & Meta Ads campaigns

How We Delivered

Our project timeline, step by step.

  1. 01

    Strategy

    D2C positioning.

  2. 02

    Design

    Natural brand look.

  3. 03

    Build

    Shopify + subscriptions.

  4. 04

    Market

    SEO & social.

  5. 05

    Grow

    Retention flows.

THE RESULTS

Measurable Impact

Six months after launch.

160% Organic Traffic In 6 months
70% Repeat Customers Subscriptions
120% Keyword Rankings Top 10 positions
50% Higher AOV Bundles
% of total revenueD2C Revenue Share160%
Q1Q2Q3Q4

Technology Stack

  • Shopify
  • Instagram
  • Meta
  • Google Analytics
  • Klarna
  • Razorpay

What the Client Says

View All Reviews
Neha Singh

We now sell more on our own store than on marketplaces. The subscription feature changed our business.

Neha SinghFounder, Spesh India
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