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CASE STUDY · TRAVEL

TravelMate Bookings
Up 250% with Paid Media

Google & Meta Ads plus a high-converting booking funnel for a holiday packages company.

  • ClientTravelMate
  • IndustryTravel
  • ServiceDigital Marketing
  • TimelineOngoing
More Bookings250%Within 4 months
Lower Cost per Lead40%Smarter targeting
Meeting
THE CHALLENGE

High Ad Spend,
Low Bookings

TravelMate was spending heavily on ads but leads were expensive and few converted to bookings.

  • High cost per lead
  • Generic landing pages
  • No retargeting
  • Poor conversion tracking
Analytics
OUR SOLUTION

Full-Funnel
Performance Marketing

We rebuilt their campaigns around destinations, created fast landing pages and implemented server-side conversion tracking.

  • Destination-level Google & Meta campaigns
  • Fast landing pages per package
  • Video ads & retargeting
  • Meta CAPI + GA4 conversion tracking

How We Delivered

Our project timeline, step by step.

  1. 01

    Audit

    Account & funnel.

  2. 02

    Structure

    Campaign rebuild.

  3. 03

    Landing Pages

    Per destination.

  4. 04

    Creative

    Video & carousel.

  5. 05

    Optimise

    Weekly bidding.

THE RESULTS

Measurable Impact

Four months of campaign optimisation.

250% More Bookings Within 4 months
40% Lower Cost per Lead Smarter targeting
500K+ Video Views Brand reach
3.8x ROAS Return on ad spend
BookingsBookings per Month250%
JanFebMarAprMayJun

Technology Stack

  • Google Ads
  • Meta
  • YouTube
  • Google Analytics
  • WordPress

What the Client Says

View All Reviews
Rahul Mehta

Our cost per lead dropped 40% while bookings more than doubled. Fantastic, transparent team.

Rahul MehtaFounder, TravelMate
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